Leisa Krauss has been in the medical aesthetic industry for over 25 years – bringing honesty, expertise, humour, and a plethora of industry skills to both her patients and her clients. She’s worked alongside and assisted top Laser Surgeons, Aesthetic Physicians, and leading Dermatologists. She’s held positions in almost every area of the industry, including Laser Technician & Physician Assistant, Clinical Educator, Laser Program Development, Sales, Management, and, most recently, Clinic Mergers & Acquisitions.
During her career, she’s treated thousands of patients, worked with hundreds of clinics, and managed numerous aesthetic teams. Leisa started Vanity Empire Consulting Inc. in 2013 and is passionate and obsessed with supporting her clients in building highly successful and profitable cosmetic practices.
Her clients call her Leis ("Lease"), but she’s better known as “The Bitch’n Beautician.”
A laser, an injector, and a pretty Instagram account are not a business strategy, and the gold rush that let people get away with it is over. Leisa lays out what it actually costs to open a MedSpa in 2026, who’s about to get shaken out, and the questions you’d better answer before you sign anything.
Everybody sells gift cards, and almost nobody sells them on purpose. Leisa lays out the holiday buyer frames, the seven places a card has to live, the bonus math that protects your margin, and the two campaigns you need between Black Friday and New Year’s.
A laser, an injector, and a pretty Instagram account are not a business strategy, and the gold rush that let people get away with it is over. Leisa lays out what it actually costs to open a MedSpa in 2026, who’s about to get shaken out, and the questions you’d better answer before you sign anything.
Your whole team agrees with you, and nothing changes. Leisa lays out why nice people don’t follow through, then hands you the meeting, the agreement, and the exact scripts to get from “I know I should” to “it’s done.”
Your whole team agrees with you, and nothing changes. Leisa lays out why nice people don’t follow through, then hands you the meeting, the agreement, and the exact scripts to get from “I know I should” to “it’s done.”
Your best employee just became your competition, and she’s taking Susan from the front desk with her. Leisa Krauss on why loyalty was never a protection strategy and how to build a practice that survives losing a rock star.
Your best employee just became your competition, and she’s taking Susan from the front desk with her. Leisa Krauss on why loyalty was never a protection strategy and how to build a practice that survives losing a rock star.
You don’t need every laser, every injectable, and every product line, and you definitely don’t need another $150,000 device because a rep called it the next big thing. Leisa Krauss makes the case that more is often just more overhead, and shows members how to audit what they already own before buying anything new.
You don’t need every laser, every injectable, and every product line, and you definitely don’t need another $150,000 device because a rep called it the next big thing. Leisa Krauss makes the case that more is often just more overhead, and shows members how to audit what they already own before buying anything new.
Your patients keep getting smarter, and the certificate on your wall is three years old. Leisa makes the case that skill is the last real differentiator in medical aesthetics, and that most practices are underfunding it.