Leisa Krauss has been in the medical aesthetic industry for over 25 years – bringing honesty, expertise, humour, and a plethora of industry skills to both her patients and her clients. She’s worked alongside and assisted top Laser Surgeons, Aesthetic Physicians, and leading Dermatologists. She’s held positions in almost every area of the industry, including Laser Technician & Physician Assistant, Clinical Educator, Laser Program Development, Sales, Management, and, most recently, Clinic Mergers & Acquisitions.
During her career, she’s treated thousands of patients, worked with hundreds of clinics, and managed numerous aesthetic teams. Leisa started Vanity Empire Consulting Inc. in 2013 and is passionate and obsessed with supporting her clients in building highly successful and profitable cosmetic practices.
Her clients call her Leis ("Lease"), but she’s better known as “The Bitch’n Beautician.”
This week, Leisa’s diving deep into the nitty-gritty of data-driven decisions – because numbers aren’t just sexy; they’re the key to a profitable, kick-ass medspa.
Want to transform your med spa from mediocre to magnificent? This week on The Scalpel of Truth, Leisa Krauss reveals the power of the SWOT analysis, a business strategy so potent that, when embraced regularly, it can catapult your team to success.
Originality, not imitation, is the key to a timeless brand. This week, Leisa exposes the copycat epidemic and empowers you to stand out from the crowd with authenticity and innovation.
Is your med spa suffering from a silent killer? This week on The Scalpel of Truth, Leisa Krauss exposes the damaging effects of toxic management and gives you the tools to cut it out of your business for good.
This week Leisa shares her top ten strategies for standing out in the crowded medical aesthetics industry. From emphasizing expertise and customized treatment plans to investing in state-of-the-art technology and creating a luxurious environment, Leisa provides actionable insights for practitioners seeking to differentiate themselves and secure their place at the top.
Leisa’s cutting through the BS in the medical aesthetic marketing world with Ontonio and Danial from Skinfluence Marketing! Tune in to discover the red flags of scammy agencies, cringey marketing tactics, and how to actually up your game (hint: your receptionist shouldn’t be running your Instagram).
Buckle up, bichachos! In this episode, the Bitch in Butician, Leisa Krauss, slices and dices her way through the secrets of building your med spa’s ultimate dream team with top-tier talent that kicks ass and takes names.
In this episode of The Scalpel of Truth, Leisa Krauss and her guest Christine Mytrunec from Gold Raven Studio delve into the importance of responding to negative online reviews for med spas. It’s time to gear up and learn how to handle these reviews with professionalism and empathy because a well-crafted response can turn a negative situation into an opportunity to showcase your commitment to customer satisfaction.
In the latest episode of The Scalpel of Truth, the Bitch‘n Beautician dives into the art of hosting purchasing events at your med spa.
In this episode of The Scalpel of Truth, host Leisa Krauss takes aim at information hoarders in the med spa industry. Discover why keeping knowledge to yourself is not only selfish but also detrimental to your team and your business, and learn how sharing and collaboration are the keys to success.