Meet Your Host

Pete Wright

Pete has been a broadcaster for the last 30 years, falling in love with the edit bay in the back of a newsroom in Colorado Springs, Colorado. He studied journalism at the University of Colorado with a focus on long-form documentary production, turning that early experience into a career helping businesses shape the stories of their brands through image and sound. Pete earned an M.S. in Organizational Design and spent fifteen years teaching graduate marketing students the power of human-centered communications. From public relations teams on global multi-million dollar brand projects to marketing for independent business owners, Pete has helped shape communications that build brands. In 2006, he launched Fifth & Main, LLC., a media consultancy focused on brand-building through the nascent field of podcasting. In 2020, nearly 3,000 individual podcast episodes behind them, the company rebranded as TruStory FM with an ear toward the next decade of podcast education and entertainment.

Pete has hosted as well as been a panelist on a number of episodes.
This page features episodes on which he has been a host.
See episodes where Pete has been a panelist right here.

Process Mapping

One of the great challenges to efficiency across organizations lies in being able to clearly communicate how work gets done, and who’s doing it. Before Visio, we did it through detailed policy manuals and word-of-mouth, but these hand-me-down techniques o

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The Office Closet

It doesn’t take long for a closet to become the Bermuda Triangle of stuff. From old games to gloves and hats to jackets you haven’t worn in years. On this week’s show, Nikki Kinzer and Pete Wright take on a particularly sticky breed: the office closet. How do you tame the beast in your workspace? Tune in this week to learn how!

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Appropriate Dogs for Evil-Doers — Guest Chris Krueger

Our guest on the show this week is Chris Krueger. Chris is an experiential marketing pro specializing in large-scale events for big brands. From Gatorade to NASCAR, Krueger shares his experience and impressions on social branding, metrics, and just how in-touch the big brands really are with emerging trends.

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Working in Virtual Teams: Motivating Teams and Learning Tolerance

How we define “teamwork” has changed drastically. Not just in the last decade, either. In fact, the rapid evolution of communication and technology has thrust together projects and teams distributed around the world. Even with the challenges that come with such an arrangement, the expectations are the same: deliver results.

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