Meet Your Host

Carol Cone

Carol Cone, heralded as the ‘Mother of Social Purpose,’ is a pioneering figure in cause marketing with over 25 years of experience fostering partnerships between corporations, brands, and social causes for significant societal and business outcomes. As the founder of Carol Cone ON PURPOSE, she has created impactful programs like the Avon Breast Cancer Crusade and My Special Aflac Duck, raising over $2.5 billion for various causes. A luminary in purpose-driven strategy, Cone has authored a book on nonprofit branding, delivered countless insights through research and speaking engagements, and has been recognized with accolades such as the PRWeek 2023 Lifetime Achievement Award. Her agency is dedicated to educating, inspiring, and accelerating purpose programs worldwide. She hosts the Purpose 360 Podcast on TruStory FM.

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Purpose 360

Growing More Good with ScottsMiracle-Gro

ScottsMiracle-Gro’s purpose is to bring goodness to every person and every patch of the Earth. This applies to the next generations of gardeners, too. Jim King, EVP and CCO of ScottsMiracle-Gro, has returned to Purpose 360 to share an update on the compan

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Purpose 360

Hey, Google: What’s Your Purpose?

To learn more about Google.org’s focus on humanity’s biggest challenges, we talk to Megan Wheeler, global project manager leading global giving and volunteering campaigns across the enterprise.

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Purpose 360

Building a Better World With Sustainable Brands

To learn more about what it takes to create a sustainable organization that is more people-, product-, and planet-oriented, Purpose 360 welcomed KoAnn Skrzyniarz, CEO and Founder of Sustainable Brands. Through Sustainable Brands, she and her team have led

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Purpose 360

Building Equitable Futures with TCS

To talk about how TCS put its employees, communities, and customers first throughout the pandemic, we welcomed back to the show Balaji Ganapathy, Chief Social Responsibility Officer at TCS.

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Purpose 360

Humanity at Work: Returning to the Office Part 2

Picking up where we left off last week, Jonathan Atwood is back to talk about the realities of returning to in-office work, and the critical need for empathy and humanity in the process. He’s a former global communications head at Unilever, provocateur, a

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