In the high-stakes, ever-expanding world of medical aesthetics, one thing is certain—approach is everything. Yet too many professionals are getting it disastrously wrong.
Today we’re going after a silent killer: shitty consultations. That’s right. Your consultations. Are they airtight revenue-generating machines, or are they flimsier than an influencer’s NDA?
This week: the utterly baffling phenomenon of aesthetic business owners clutching their wallets like a Victorian maiden clutching her pearls. If you’re waiting for a mythical financial fairy godmother to sprinkle prosperity dust over your broke-ass clinic, spoiler: she’s not coming.
In the world of high-end medical aesthetics, where luxury meets science, there exists an unspoken rule: if you have to convince someone to care about their own face, you’ve already lost.
The med spa industry: a world of gleaming lasers, precise injections, and the promise of transformation. But beneath the surface of beauty lies a battleground. Who truly owns the visual evidence of that transformation – the before and after photos?
Performance reviews: love them, dread them, or avoid them entirely? In this episode of Scalpel of Truth, Leisa Krauss—your no-nonsense profit queen—cuts through the fluff to reveal why skipping these critical check-ins is like skipping your skincare routine: you’ll look fine for a minute, but eventually, everything falls apart.
What if the difference between a forgettable med spa and a thriving, high-end destination wasn’t just about the services you offer—but the story you tell? This week, Leisa tears into the industry’s cookie-cutter aesthetics and challenges us to think bigger, bolder, and better.
This isn’t our average episode. This is a game-changer.
We focus on lasers and injectors, but what if med spa success hinges on the overlooked? This week, Leisa argues the front desk is your most valuable player.
The medical aesthetics industry: a gold rush, or a carefully constructed illusion? Leisa Krauss, the “Bitchin’ Beautician,” argues the latter in this Scalpel of Truth episode. She dissects the industry, revealing a landscape far more complex than its glossy facade.