Meet the Hosts

Pete Wright

Pete Wright is a podcaster, author, and co-founder of TruStory FM. He's been behind a microphone for over thirty years and has logged thousands of episodes across three dozen shows covering film, ADHD, creative process, and the craft of storytelling. He spent fifteen years teaching graduate students and has consulted on brand communications for organizations ranging from global brands to one-person shops. His debut science fiction novella, Lattice, was published in 2026. He lives in Portland, Oregon.
Pete has hosted as well as been a panelist on a number of episodes.
This page features episodes on which he has been a host.
See episodes where Pete has been a panelist right here.

A Successful Intranet Search Implementation in Life Sciences

Today, BA Insight CTO Jeff Fried brings us a story of search in life sciences that showcases the power of search to enhance productivity at enterprise scale. In this case, the organization has studied the impact of their new search to begin to collect data around adoption and effectiveness, and the results so far are impressive.

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Certain Women

Unfortunately, Certain Women didn’t find its audience and lost money at the box office. But, Reichardt’s proven herself as a filmmaker who knows how to tell intimate character stories and will continue making movies.

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Using Search to Extract Quick Value from M&A in Life Sciences

This week, BA Insight CTO Jeff Fried continues the story of search in life sciences with two cases. The first showcases the power of search to enhance productivity at enterprise scale. The second, a story of search and the direct impact of surfacing new insights to scientists by connecting discrete sources seamlessly.

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Meek’s Cutoff

For her follow-up to Wendy and Lucy, Kelly Reichardt chose to make Meek’s Cutoff, a film about a historical journey and the people who suffered through it. But is her minimal filmmaking style effective for a historical drama?

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Reducing Duplication in Life Sciences R&D

This week, BA Insight’s Jeff Fried continues the story of search in life sciences with two cases that showcase the power of data to combat the risks of ballooning research costs, soften the cultural rifts that come from access to information, and improving efficiency by de-duplicating efforts to stunning results.

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