mp_507

Branding to Break Stereotypes with Temi Bennett

Temi Bennett went to Washington to make big change. She ended up making even bigger change by acting locally. Learn more about the Director of Policy for IF: A foundation for radical possibility.

Episode Hosts:

Subscribe to the Show in Apple Podcasts, Spotify, or anywhere you find your favorite podcasts!

This week, we’re talking with someone of big ambition, who recognized that the greatest change can happen by starting small.

Temi Bennet, Esq. is Director of Policy for if: a foundation for radical possibility, where she is responsible for engaging local government in the DC metro region in developing racially equitable policies that enable Black people and people of color to thrive.

It was her influence and leadership at if that moved the organization to take a distinctly different approach in their own branding. What was formerly known as the Consumer Health Foundation evolved into a new, provocative name and brand, bold and explicit in its mission to eliminate systems of oppression in favor of racial justice.

Temi is in a position to make big change, and if is an example of an organization working diligently, showcasing the impact of brand in clear and powerful advocacy. But we hope you’ll take another message from our conversation with her, too. She went to Washington looking to influence change from the top. What she learned is that the real power to make change started locally, right where she was. Thinking small to make big waves. And today she’s moving a big mission forward, removing barriers all along her way.

This season, we are taking you on a journey to meet ten people influencing and shaping how we communicate at scale for social change. From advertising executives to coalition directors, news editors, campaign managers, and authors, they're all people who are shaping and challenging the deep power of communication. If you’re working to become a more inclusive and thoughtful communicator, there’s nothing holding you back—except you.

Carrie Fox

Carrie Fox is the founder and CEO of Mission Partners, a woman-owned strategic communications firm and Certified B Corporation that guides high-potential nonprofits, foundations, and socially responsible corporations in realizing their greatest social impact. Since launching her first firm in 2004, she has guided hundreds of organizations around the world to lead with purpose, fueling organizations and their missions forward in new and more impactful ways.