Anne Ollen, Managing Director at the TIAA Institute, a think-tank within TIAA, develops and executes the TIAA Institute’s higher education program. In conversation with NACUBO’s vice president for policy and research, Liz Clark, Anne shares highlights from a recent TIAA Institute research initiative to deepen understanding of potential and current employees’ job choices and what people expect to gain in return for the work they do at colleges and universities. She describes a tool institutional leaders can consider—an employee value proposition (EVP)—to convey the benefits of working in higher education. Anne shares insights on the tangible and intangible benefits of an EVP.
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