Today on Cause Talk Radio, Megan and I talk to Mollye Rhea, Founder and President of For Momentum, an Atlanta-based cause marketing agency. #GivingTuesday is quickly approaching on December 2nd. Last year’s #GivingTuesday saw a 90 percent increase in online giving. This is one day that nonprofits can’t afford to take off.
No worries if you haven’t started. Mollye has some timely advice on how your nonprofit can still make a profit on the biggest giving day of the year. We also talk about the role social media plays and on which platforms nonprofits should focus.
Finally, Mollye talks about For Momentum’s FREE Power of Partnership #GivingTuesday Toolkit, which includes free planning tools and worksheets.
If you’re planning to take part in #GivingTuesday — or just thinking about it – you don’t want to miss this episode.
Cause Talk Radio: The Cause Marketing Podcast
Stay up to date on all things corporate social impact and purpose-focused marketing, including trends, tactics, and need-to-know news in this weekly podcast.