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Hurricane Sandy Cause Marketing, GivingTuesday

As October comes to a close, Joe and Megan take one more look at Pinktober with Fenton's Susan McPherson, and then dive right into November and a new movement afloat called Giving Tuesday.

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As October comes to a close, Joe and Megan take one more look at Pinktober with Fenton’s Susan McPherson, and then dive right into November and a new movement afloat called Giving Tuesday. And, of course, we’d be remiss if we didn’t touch briefly on Super Storm Sandy and whether companies should come out of the woodwork to use a natural disaster as a promotional opportunity. All this and more on today’s episode of Cause Talk Radio – tune in now!

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Cause Talk Radio: The Cause Marketing Podcast

Stay up to date on all things corporate social impact and purpose-focused marketing, including trends, tactics, and need-to-know news in this weekly podcast.