The COVID–19 pandemic has closed schools and sent 55 million children home, leaving a huge education gap as well as creating hunger issues for a significant number of them.
In response, celebrities Jennifer Garner and Amy Adams decided on a Friday evening they wanted to do something to support children out of school, Save the Children sprung into action and partnered with No Kid Hungry to create a campaign called “SaveWithStories” which now features 150 celebrities reading books to children online.
Perry Yeatman is Save the Children’s Head of Corporate Partnerships and Megan’s guest in this episode of Cause Talk Radio.
Perry and Megan talk about this incredible campaign, as well as what’s happening with Save’s corporate partnerships and how the organization has ramped up to respond to COVID–19 both in the US and abroad.
Links & Notes
Cause Talk Radio: The Cause Marketing Podcast
Stay up to date on all things corporate social impact and purpose-focused marketing, including trends, tactics, and need-to-know news in this weekly podcast.