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Venmo, GoFundMe, Guns, Brands And Charities

In this episode of CauseTalk Radio, Megan and Joe discuss all sorts of social impact, top-of-mind happenings including:

  • A cautionary tale of how Carson King inadvertently turned Venmo into a massive fundraising platform for a children’s hospital and grabbed brand love (then hate) along the way from Busch Lite.
  • How charities have a love/hate relationship with GoFundMe and how some have even turned the platform into a springboard into the creation of a brand new charity (albeit one that’s building a wall along the U.S./Mexico border).
  • How consumers are turning to activism in the face of government inaction and mistrust and how brands like Levi’s and DICK’s Sporting Goods want a piece of that pie.
  • A new study that debates whether it’s best to share facts or stories to convey an important message
  • Much more!

Links & Notes

  • (00:21) – Support CTR and get a free audiobook!
  • (01:25) – Carson King is out of beer
  • (09:58) – GoFundMe gets ugly
  • (15:08) – Sponsor:
  • (16:42) – When goveernments fail to act.
  • (24:01) – Pink ain’t what it used to be
  • (24:23) – The importance of storytelling, but what about facts?

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