When the COVID–19 pandemic struck, H&R Block was one of the first companies that sprung into action, sharing valuable resources with small business and individuals about navigating the federal government CARES Act as well as providing low- and no-cost tax services to a variety of individuals. In this episode of Cause Talk Radio, Megan speaks to Vinoo Vijay, CMO of H&R Block, about their COVID–19 response as well as their overall purpose focus called ‘Make Every Block Better’ which focuses on increasing human connection, combatting loneliness and supporting entrepreneurs.
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Cause Talk Radio: The Cause Marketing Podcast
Stay up to date on all things corporate social impact and purpose-focused marketing, including trends, tactics, and need-to-know news in this weekly podcast.