We’re back with another special edition of Cause Talk Radio in which we feature a deep dive conversation with one of this year’s Halo Award winners.
This episode features the Silver winner for the Group Volunteerism category, The CarMax Foundation Supports Play with KABOOM!
Megan speaks with Leslie Parpart, Director of Community Relations at CarMax and James Siegal, CEO of KABOOM! about their long-term relationship.
The trio chats about how the partnership started with one CarMax employee and has grown into a multi-year, multi-phased relationship, how the partners found alignment around each organization’s purpose and a focus on children and healthy living.
They also dig into the three components of this partnership engaging over 11,000 CarMax associates in their work, giving over 225,000 kids the opportunity to play and how the partnership helps to build community among CarMax employees.
Cause Talk Radio: The Cause Marketing Podcast
Stay up to date on all things corporate social impact and purpose-focused marketing, including trends, tactics, and need-to-know news in this weekly podcast.