Actor Paul Newman created his eponymous salad dressing in 1982 and pledged to donate all profits to charity – far before most brands had ever heard the term “cause marketing”. Today the Newman’s Own brand boasts a full line of products ranging from salad dressings to fig newtons (Alli’s favorite!) and, to date, has donated more than $550 million to thousands of charities in a variety of cause areas.
In this episode of Cause Talk Radio, Megan and Alli chat with Miriam Nelson, Acting President and CEO of Newman’s Own Foundation about her new role at the Foundation, their focus areas, how Covid–19 has impacted their work and her vision for the future of the Foundation.
Links & Notes
Cause Talk Radio: The Cause Marketing Podcast
Stay up to date on all things corporate social impact and purpose-focused marketing, including trends, tactics, and need-to-know news in this weekly podcast.