Taco Bell’s Point-of-Sale-Powered Programs For Youth Education And Career Readiness
Since 1992, the Taco Bell Foundation has reached more than 4 million young people across the country and has awarded more than $95 million in grants and scholarships, focused on education and career readiness. Much of this money comes from guest donations by way of a robust point-of-sale fundraising effort.
In this episode of Cause Talk Radio, Megan and Alli chat with Jennifer Bradbury, Executive Director of the Taco Bell Foundation about their 2020 pivots, both to their round-up program as well as the programmatic aspects of the Live Más Scholarship initiative, as well as what some of the silver linings have been for the Foundation.
The discussion goes into some of the nitty gritty details about the point-of-sale fundraising efforts, how employees responded to Covid-19 pivots and what’s in store for 2021 for their social impact efforts.
Links & Notes
- 00:00 – Welcome to Cause Talk Radio • Become a Cause Crusader!
- 03:09 – Welcome Jennifer Bradbury
- 06:28 – The COVID Fund-raising pivot
- 08:07 – The Round-up Story
- 14:27 – Join the Inner Circle • Get a Free Lunch!
- 15:05 – The Employee Pivot
- 18:27 – The Scholarship
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