Carol Cone, heralded as the ‘Mother of Social Purpose,’ is a pioneering figure in cause marketing with over 25 years of experience fostering partnerships between corporations, brands, and social causes for significant societal and business outcomes. As the founder of Carol Cone ON PURPOSE, she has created impactful programs like the Avon Breast Cancer Crusade and My Special Aflac Duck, raising over $2.5 billion for various causes. A luminary in purpose-driven strategy, Cone has authored a book on nonprofit branding, delivered countless insights through research and speaking engagements, and has been recognized with accolades such as the PRWeek 2023 Lifetime Achievement Award. Her agency is dedicated to educating, inspiring, and accelerating purpose programs worldwide. She hosts the Purpose 360 Podcast on TruStory FM.
We invited Alan Murray, CEO of Fortune Media, to discuss Tomorrow’s Capitalist, his experience with the widespread cynicism of the broader public when it comes to businesses and purpose, and how companies can have both a soul and a future.
We invited Alan Murray, CEO of Fortune Media, to discuss Tomorrow’s Capitalist, his experience with the widespread cynicism of the broader public when it comes to businesses and purpose, and how companies can have both a soul and a future.
We invited Dan Hesse, Board Member of JUST Capital, PNC, and Akamai Technologies, to share how purpose remains the driving force behind his leadership, business success, and counsel for companies today.
We invited Alex Thompson, CCO of Thomson Reuters, to share the story of uncovering Inform the Way Forward and how it has unleashed the passion, power, and unlimited potential of Thomson Reuters.
We invited Mark Cuddigan, CEO of Ella’s Kitchen, to share how he advanced the company’s purpose and sustainability initiatives since taking over from Lindley.
We invited Andy Hilton, Chief Communications Officer and Head of CSR at GAF, for an in-depth conversation on how GAF is bringing Community Matters to life.
JUST Capital released its annual JUST 100 rankings at the beginning of 2022 and JUST Capital CEO Martin Whittaker is back to share his insights on this year’s results.
We invited Chris Miller, Ben & Jerry’s Head of Global Activism Strategy, to discuss what cutting-edge corporate activism looks like today and how Ben & Jerry’s remains authentic to its values while using ice cream to change the world.
We invited Ben Heinkel, Ethical Clothing’s Co-Founder, to discuss the fashion industry crisis and their solution of directly connecting well-intentioned consumers with truly ethical fashion companies.
Alan VanderMolen and son Elijah join us to help us understand what the next generation of talent wants through the lens of SC Johnson, the company with the purpose goal to be the planet’s most trusted.