In the latest episode of “The Scalpel of Truth,” Leisa Krauss–affectionately known as the Bitch’n Beautician–dives into the art of hosting purchasing events at your med spa. Leisa lays out a roadmap for turning these events into revenue-boosting, loyalty-building extravaganzas. From creating urgency and exclusivity to leveraging personal consultations and educational opportunities, she offers a masterclass in event planning that’s anything but dull.
As always, Leisa doesn’t hold back. She dishes out no-nonsense tips on avoiding the dreaded “discount” label, rallying a motivated team, and ensuring your guests are happy (and buying) throughout the event. Whether she’s advocating for mid-month scheduling or stressing the necessity of a well-organized RSVP list, Leisa’s advice is as practical as it is entertaining. So, grab your favorite bev, buckle up, and get ready for an episode packed with laughter, insight, and a healthy dose of salty language.
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