Carol Cone, Chris Noble Talk About Power of Purpose (Collaborative)
Today on Cause Talk Radio, Megan and Joe talk to Carol Cone, CEO of Carol Cone on Purpose and The Purpose Collaborative, and Chris Noble, CEO of Matchfire (and Purpose Collaborative member!). They give us an update on the Collaborative and share news on an exciting new platform from electronics giant LG.
Links & Notes
- Carol Cone on Purpose
- The Purpose Collaborative
- Carol Cone on Twitter
- Chris Noble on Twitter
- Cause Talk Radio 144: Carol Cone on What’s Next for Her, Cause Marketing & Purpose
- #ExperienceHappiness: LG USA Brings ‘Life’s Good’ Tagline to Life for Youths
- 00:00 – [Sponsor] Halo Awards Submission is Now Open!
- 00:42 – Welcome to Cause Talk Radio
- 01:27 – Introducing Carol Cone & Chris Noble
- 03:27 – About the Purpose Collaborative
- 05:35 – Why did Matchfire join the Collaborative?
- 09:27 – Is the Collaborative model the future of the modern agency?
- 11:21 – On the first Summit
- 18:23 – Key learnings in leading the Collaborative
- 20:07 – What is the Collaborative doing with LG?
- 32:13 – Learn more
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