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Carol Cone

Carol Cone, heralded as the ‘Mother of Social Purpose,’ is a pioneering figure in cause marketing with over 25 years of experience fostering partnerships between corporations, brands, and social causes for significant societal and business outcomes. As the founder of Carol Cone ON PURPOSE, she has created impactful programs like the Avon Breast Cancer Crusade and My Special Aflac Duck, raising over $2.5 billion for various causes. A luminary in purpose-driven strategy, Cone has authored a book on nonprofit branding, delivered countless insights through research and speaking engagements, and has been recognized with accolades such as the PRWeek 2023 Lifetime Achievement Award. Her agency is dedicated to educating, inspiring, and accelerating purpose programs worldwide. She hosts the Purpose 360 Podcast on TruStory FM.

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Purpose 360

Scaling Activism at Patagonia

Long considered the “gold standard” for purpose-driven companies, Patagonia might be considered an activist organization that happens to sell apparel and outdoor gear. This week, we continue our conversation with Corley Kenna on the organization’s move to

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Purpose 360

Cox Enterprises Puts People and Purpose First

Cox Enterprises, parent company of Cox Communications (the nation’s third-largest cable company) and Cox Automotive (owner of well-known consumer brands like Autotrader and Kelley Blue Book) has a powerful, deeply-integrated purpose. To talk about how pur

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Purpose 360

Rallying Leadership for Good at Levi Strauss & Co.

You know those Levi’s in your closet have a storied history—but did you know about the more sustainable future they’re building? We’re continuing our conversation with Kelly McGinnis, SVP and CCO at Levi Strauss & Co. on rallying leadership for good i

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Purpose 360

Pioneering an Industry with Levi Strauss & Co.

You know those Levi’s in your closet have a storied history—but did you know about the more sustainable future they’re building? To discuss purpose at Levi’s, Purpose 360 welcomes Kelly McGinnis, SVP and Chief Communications Officer at Levi Strauss &

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Purpose 360

Igniting the B Corp Movement with Chris Marquis

On the anniversary of Milton Friedman’s prophetic—and now contentious—statement that the sole social responsibility of a business is to produce a profit, we spoke with one of the foremost champions of the B Corp movement.

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Purpose 360

Uniting Impact and Creativity with Elliot Kotek

Grab your tissues and put down your phone: Elliot Kotek’s films engage the heart and head in profound ways. Elliot is CEO & Founder of The Nation of Artists, a thought leader and production partner for innovative, inspirational, and wildly impactful s

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