Discount Culture is Killing Your Brand: The High Cost of Low Language in Med Aesthetics
If your clinic’s marketing sounds like a going-out-of-business sale at a back-alley beauty barn, Leisa Krauss is here to stage an aesthetic intervention. In this episode of Scalpel of Truth, she slices through discount culture, swaps desperation for dignity, and teaches you how to price like a pro without sounding like a coupon app in scrubs.